DIRECT RESPONSE TV ADVERTISING
Direct Response TV Advertising Agency
Driving Results with DRTV Advertising Since 2003
With over 20 years of experience, we’ve been at the forefront of direct response TV advertising, crafting campaigns that transform challenger brands into market leaders and help established names maintain their dominance.
Whether you’re launching your first DRTV campaign or refining your strategy, we’ll create ads that drive measurable results and deliver maximum ROI.
DRTV Advertising Agency
- Direct Response TV (DRTV)
- Brand Response TV Advertising
- Creative Strategy & Scriptwriting
- Full Production & Post-Production
- Clearcast Clearance & Distribution
- Media Buying Support
Specialists in DRTV Across Every Sector
From financial services to fintech, retail, charity, gaming, and beyond, we’ve worked with some of the UK’s biggest advertisers to produce highly effective response-driven TV campaigns. Whether you’re looking to test the waters with TV advertising or refine your creative for optimal performance, we tailor every campaign to meet your brand’s growth goals.
Creative That Converts
DRTV demands more than just a great ad—it requires expertise in driving response. We use proven best practices and techniques to ensure your ad connects with your audience and compels them to act.
Agile, Data-Driven Campaigns
Promotion-Led? We’ve Got You Covered.
For brands with “always-on” advertising needs, we’re set up to deliver creative updates quickly. Whether it’s refreshing your ad with new promotions or adapting to market changes, we ensure your campaign stays fresh and relevant.
AB Testing for Optimised Results
Testing is key to effective DRTV. We specialise in creating and managing campaigns that test different creatives, messaging, edits, and durations—helping you find the winning combination and driving performance at scale.
Happy Hour are great to work with, very professional and proactive in their approach to working, offering up good ideas and solutions on how to achieve our project goals.
From the get-go, we knew we’d made the right choice by selecting Happy Hour to handle the creative for our first foray into TV. The entire team have been supportive and patient throughout and nothing has been a problem when we’ve looked to gain better understanding or changed direction with our creative desires. We’re thrilled with the end result which has surpassed our expectations at the start of the project.
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Thanks for all your hard work - the team at Happy Hour are always incredibly knowledgeable, friendly and helpful. Above all you are ever willing to do everything that it takes to meet our incredibly tight timings.
Let’s Create Ads That Deliver Results
With two decades of DRTV expertise, we’re the direct response TV advertising agency you can trust to make your campaign a success. From strategy to screen, we’ll work with you to create ads that convert.
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