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Happy Hour line up festive idents for Park

It’s beginning to look a lot like Christmas. The John Lewis advert has aired so that means the holiday countdown has officially begun. We partnered with our old friends Park Christmas Savings to create their fun, festive sponsorship idents for YourTV.

This shoot was a really fun one to work on, our studio space turned into Santa’s workshop with Happy Hour crew icing gingerbread men, decorating Christmas trees and fashioning snowmen.

The idents, directed by Michael Wright, showcase Park’s sense of fun with the humourous take on a police line-up tying in with the ‘lining up a magical Christmas’ strapline.

Idents are not just a great way to boost awareness of your brand but are also a creative way to test a variety of different video formats and styles in preparation for a full TV advertising campaign. To find out more about idents and how Happy Hour can produce video content for your brand get in touch.

Take a look behind the scenes of this festive shoot…

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